Creator/Whistler
Jenn Badua
Jenn came up with the concept for Whistler during an extremely bumpy flight over the Pacific Ocean. She lives in Boston.
All the Moji, an image-to-text puzzle franchise spanning multiple book series, games and apps is Macguffin Co.’s second franchise beta launch and second to be optioned by a publisher.
Fifty projects are in development, and the company is raising investor funds to develop them into franchises publishers and multimedia companies can option and acquire.
Macguffin develops original multimedia concepts — story worlds designed from day one to live as books, animation, and games. But instead of pitching a publisher a manuscript, it pitches an option, and then it uses the option funding to do something publishers can't do themselves: put the concept in front of an audience before the book exists.
Macguffin Co. launches the public beta of Clueblocks 1.0, a three-dimensional word puzzle — and invites players to help decide what comes next.
Slow Fourier is a meditative drawing instrument for people who can't draw. Ten minutes of active calm — drawn, seen, and heard — built on research linking art-making and paced breathing to a settled nervous system.
What began with an anteater who refuses to eat ants is growing into a children’s entertainment franchise. Meet The Anteaters—and see how Macguffin is expanding the characters from picture books into ancillary publishing, interactive experiences and future licensing opportunities.